What can you focus on in 3 seconds?

How much information can you take in?

and... What decisions will you make based on what you see & understand in 3 seconds?

Try this next time you are in the supermarket or the mall ... look up the aisle and see in 3 seconds how much you can remember seeing once you look away(words, pictures, colours etc...). Was there anything in particular that caught your eye and what it was?

At exhibitions & conferences you only have 3 seconds for a visitor to pick you out o...
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